September 6, 2012

Love Her or Be Over Her but Gaga is Changing the Music Business & The Role the Fan Plays in What Artists Create


Lady Gaga’s upcoming album, ARTPOP, will be a mix of multimedia inspired by Millennials who communicate constantly with .gifs, graphics, memes, and more.  Her album will be an app-based experience for iPhones, iPads, mobile devices, and desktops with chats, films, games, and other features, reflecting a trend today of artists creating more interactive content for fans. (Entertainment Weekly)