July 18, 2012

R&B Newcomer Frank Ocean Debut CD Premieres at #2 w/ Sales in Line with Superstars Chris Brown and Usher -- DESPITE the fact that he Recently Came Out of the Closet!!



At No. 2 on the Billboard 200, the much buzzed-about R&B singer/songwriter Frank Ocean bows with his debut studio effort, "Channel Orange." The set sold 131,000 in its first week -- mostly from the iTunes Store. However, about 3,000 of that sum were physical CDs.

The set was initially exclusively released via iTunes on July 10 -- a week before its advertised street date of July 17. Since it dropped digitally, physical retailers were instructed by Ocean's label to start selling the CD version as soon as it arrives in stores. In turn, many brick-and-mortar retailers had the album on its shelves over the weekend.
 
Ocean's debut surpasses Usher's recent first-week with "Looking 4 Myself" (128,000) and almost matches the figure Chris Brown launched with "Fortune" a week ago (135,000). Ocean's bow is thus rather stunning. Consider how his album -- with comparably little promotion compared to Brown and Usher and basically only available at iTunes --  sold about as well as two superstars with multiple hit radio singles and wall-to-wall promotion. 

WELL DONE, FRANK!  AND WELL DONE BILLBOARD FOR NOT FEELING LIKE IT HAD TO MENTION THIS TALENTED YOUNG MAN'S SEXUAL ORIENTATION IN THE FIRST THREE PARAGRAPHS.  PROGRESS...PROGRESS!!